Why is E-Commerce Booming in Brazil?
The average income of the Brazilian population has been increasing and Brazil has officially become a middle-class country. In fact, by 2020, Brazil is projected to be the fifth-largest consumer market in the world, ahead of France and the United Kingdom. That’s a huge potential market. No wonder you want to do business in Brazil. […]
Doing Business with Brazil: Why Is Network So Important?
Brazil has been getting a lot of attention from the international business community. This is no surprise, given the size and continued growth of its economy, the abundant natural resources, thriving tourism, and two major world sports events (the World Cup 2014 and the Summer Olympics 2016) – which have spurred huge improvements to infrastructure. […]
Doing Business with Brazil: How to Overcome the Language Barrier
We’ve all experienced them: misunderstandings, irritations, feelings of exclusion, a sense of inferiority – all common daily challenges when you’re trying to do business with speakers of different languages. We try and get used to each other’s accents and accept the language mistakes that are frequently made. Daily, we try and figure out what a […]
Doing business with Brazil: 9 differences from Brazil to US and other countries
*By Afonso Infante. Brazil is the 7th largest world economy. More people live in Brazil than the entire populations of the other South American nations combined. So what could go wrong when you’re doing business with Brazil? If the language barrier wasn’t enough, differences in culture augment the challenges of doing business with many other […]
