In the final three days of March, São Paulo will play home to its second annual Lollapalooza Brasil rock festival. Upon hearing about the Brazilian version, I half expected the line-up to be rife with Brazilian bands but it, in fact, more closely follows in the footsteps of the original version in that much of the line-up is made up of international acts.
Day One sees The Killers, The Flaming Lips, Cake and 21 other bands performing. Day Two has the likes of Queens of the Stone Age, Franz Ferdinand, NAS and 18 additional bands while the final day showcases Pearl Jam, Planet Hemp, Lirinha and many others. See the full line-up here.
Not for the timid (nor the poor), a full three-day splurge will set the concert-goer back a hefty R$990 (almost two minimum wage salaries in Brazil). If the fan buys online, a “convenience” tax of 20% (or R$198 for all three days) will be added to their bill. Unfortunately, there is no “popular price” for those wishing to catch the festival without having to also go hungry.
The first Lollapalooza Brasil took place during two days in the beginning of April last year and saw 135,000 fans coming together (over an area spanning 22 soccer fields) at the Jockey Club in São Paulo. Billed as a festival “made for the fans”, the second edition, with the additional day tacked on for good measure, looks to outdo itself on several fronts, including how much money it’ll be raking in for the concert backers and the sponsers.
[video:http://www.youtube.com/watch?v=WoUxIpUNnQQ]
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